All right — you asked for it, so here it is:

Behind the Scenes of A Book Launch:

Book Launch 1 from Nick Thacker on Vimeo.

Videos about what a book launch might look like. I go into the technical nitty-gritty details about software, plugins, and other resources I used to get ready for my upcoming book, The Golden Crystal.

In this first video I talk about using Gravity Forms, WordPress, and MailChimp to set up an “automated” (for the most part) system for sending ARC (advanced reader copies) of my book to interested people, and then setting up a follow-up email for the actual launch.

Whatever process you decide to use, sending free ARCs is a great way to ask for an honest review of your book down the road — and it’s not slimy, shady, or otherwise anything Amazon can slap your wrist for!

Let me know what you think, and if there’s a particular topic you’d like to know more about!